Essentials to Consider when Making Business Cards
In addition the cards are mainly prepared by graphic designers to contain information about an individual or business including the name, address, and the physical location. Other details that are contained on the card include, telephone number, email address, street address and the company’s website. Nowadays, business cards also include social media information of individuals and companies including names of Facebook, Twitter, and LinkedIn. Traditionally, business cards were made of simple black and white text: today they are designed with many attractive pictures. The designers of business cards prepare them using different materials; however, most are made of papers while another consist of crystal clear plastic, metallic plastic, and frosted translucent plastic. Other than paper and plastic, other materials used to make business card include, metal, rubberized business cards, rubber, poker chips, magnets, wooden nickels, and even real wood.
One need to create a fantastic first impression when designing a business card. For an authentic business card that will market your company, the following are the tips that ought to be followed. The principal tip is to convert your brand standards and morals into a business card design this can be achieved by putting in mind the customer that you are trying to impress, as well as deciding on the details that you will include in the card that will tell a good story of the business for that customer. The colors, texture and the images used in making a card play a crucial role since they are the key factors that distinguish your company from others. For instance, if a company is all business, then they should be portray a business look and when the business more creative, artistic or playful, then one can use bold images, attractive colors, strange shapes or humor to get your message across.
Once you have decided on your preferred concept, the second step is to choose the various specifications of the card that best fits you including, size, orientation, and the material to use. In addition, you need to choose the material to use in making the card, these can be paper, plastic, wood or metal. Once you have selected the material to use in printing the card, you need to also select the color, the font and the font size. Besides, most graphic designers do recommend that company include all the vital information of the business in front of the card and on the back you can use to add any other additional information. The physical address, websites, social media profiles and telephone and email address are some of the vital information that companies need to include in front of the business cards.